A New York startup that wants to change the way millennials think about saving money has named a former LinkedIn engineer as its CEO.
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A startup that wants to change the way people think about saving money has named a new CEO
A New York startup that wants to change the way millennials think about spending money has hired a former LinkedIn engineer as its CEO.
Derek Brown joined Exeq in January as chief technology officer, according to his LinkedIn profile. He is assuming the CEO position just before the company's mobile app goes live in August.
AddeparAt LinkedIn, Brown managed the team responsible for operating Recruiter, its flagship tool that head hunters use to scout talent, according to release.
Exeq's budget app will strive to help users spend less money using consumer data. Brown told Business Insider that most budgeting apps view money as an end. Exeq views money as a means to end.
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The point of the app isn't to make people feel guilty about buying the things they love so that they curtail their spending to hit a certain savings goal. Rather, it is to help people make more efficient decisions about their spending. It does so by notifying users when slight changes to how they spend can be made. For instance, the app might alert a person who frequents a coffee shop on their way to work that there is a more affordable alternative nearby.
Exeq was founded in 2015 by four New York City college students, and currently has a waitlist of over 25,000 people, according to a news release. Exeq has raised
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