ADVERTISEMENT

Professional cuddling is a real business – so I had a one-on-one session to learn why people do it

Built to help people who feel lonely and depressed, there's a registered company behind it, an hourly rate, and even a certified diploma.

null

Paying to get cuddles is not as unusual as some might think. It is, in fact, a real business built to help people who feel lonely, depressed, or simply in need of an extra cuddle from a stranger.

ADVERTISEMENT

You can look at it as an upgrade to the "free hugs" you sometimes see on the streets. The difference is there's a registered company behind it, an hourly rate, and even a certified diploma.

FOLLOW BUSINESS INSIDER AFRICA

Unblock notifications in browser settings.
ADVERTISEMENT

Recommended articles

Congo is spending 22% of its scarce revenue on security - Minister

Congo is spending 22% of its scarce revenue on security - Minister

Another African country is set to get a Russian embassy

Another African country is set to get a Russian embassy

Medic West Africa 2024: A resounding success in fostering collaboration and innovation for a brighter healthcare future

Medic West Africa 2024: A resounding success in fostering collaboration and innovation for a brighter healthcare future

10 African countries with the most troubling external debt in 2024

10 African countries with the most troubling external debt in 2024

10 African countries with the least soft power influence over the world

10 African countries with the least soft power influence over the world

Kenyan government rejects calls to ban TikTok, recommends tighter control over

Kenyan government rejects calls to ban TikTok, recommends tighter control over

Congo accuses Apple of conflict minerals in its supply chain

Congo accuses Apple of conflict minerals in its supply chain

Top 10 African countries with the highest fuel prices in April 2024

Top 10 African countries with the highest fuel prices in April 2024

The gold trade in Uganda makes a huge comeback

The gold trade in Uganda makes a huge comeback

ADVERTISEMENT