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Ivanka Trump is opening a store in defiance of Nordstrom

Ivanka Trump's brand is opening its first brick-and-mortar store in Trump Tower in New York City.

Ivanka Trump's brand is opening its first brick-and-mortar store.
  • Ivanak Trump's brand is opening a store on Thursday in Trump Tower in New York City.
  • The fashion brand is opening its first brick-and-mortar store after Nordstrom and several other top retailers suddenly stopped carrying its products earlier this year.
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Ivanka Trump's brand is fighting back against Nordstrom and other stores that stopped selling its products this year.

The fashion line, pening its first brick-and-mortar store on Thursday in Trump Tower in New York City, Bloomberg reports. Until now, the brand sold all its products through wholesale distribution to department stores and websites.

The new store comes after Nordstrom and several other top retailers suddenly stopped carrying Ivanka Trump products earlier this year.

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Nordstrom said in February that it dropped the brand

Coming soon to Trump Tower ... @ Annie Karni

The brand hasn't said whether it will open more stores in addition to the location in Trump Tower.

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