ADVERTISEMENT
ADVERTISEMENT

Ad tech company Audience Science is shutting down

The ad tech company Audience Science is shutting it's doors. The company suffered a major blow recently when it lost Procter & Gamble as a client.

The ad tech company Audience Science is shutting its doors.

The company is known for building software and tools designed to help major marketers buy digital ads programmatically, using a combination of automation and data. Audience Science was dealt a major blow recently when it lost long time client Procter & Gamble.

According to its website, Audience Science had nine offices in multiple countries, including the US, the UK, China and Brazil.

The ad tech industry has experienced lots of upheaval in recent years, with several big players experiencing rocky IPOs. Still, there have been a number of positive exits of late.

ADVERTISEMENT

Officials at the company did not immediately respond to calls for comment.

JOIN OUR PULSE COMMUNITY!

Unblock notifications in browser settings.
ADVERTISEMENT

Eyewitness? Submit your stories now via social or:

Email: eyewitness@pulse.ng

Recommended articles

Here's everything to know about being a virgin on your wedding night

Here's everything to know about being a virgin on your wedding night

7 do's and don’ts of the Holy month of Ramadan

7 do's and don’ts of the Holy month of Ramadan

Top 5 sweetest celebrity mother-child relationships that stand out for us

Top 5 sweetest celebrity mother-child relationships that stand out for us

International Women's Day: 5 Nigerian female celebrities championing women’s rights

International Women's Day: 5 Nigerian female celebrities championing women’s rights

Top 5 female directors in Nollywood

Top 5 female directors in Nollywood

6 things that will break a Muslim's fast during Ramadan

6 things that will break a Muslim's fast during Ramadan

5 benefits of fasting during Ramadan

5 benefits of fasting during Ramadan

5 reasons Easter was more fun when we were children

5 reasons Easter was more fun when we were children

Dos and don’ts of supporting Muslims during Ramadan

Dos and don’ts of supporting Muslims during Ramadan

ADVERTISEMENT
ADVERTISEMENT