Alibaba said it would hire staff older than 60 and received 1,000 applications in 24 hours

pulse

January 22, 2018 11:26 PM

Successful applicants will have a harmonious relationship with their children and be influencers in social activities like square dancing.

Alibaba's Taobao is hiring two "senior research fellows" who must be aged over 60.
The company was inundated and received more than 1,000 applications in 24 hours.
The pivot to senior shoppers comes as China's population ages.

When Alibaba's Taobao posted a job vacancy for a "senior research fellow," the compay received 1,000 applications within 24 hours.

Taobao, China's biggest online retailer, is hiring two people who must be aged 60 years or older to assess new products aimed at middle-aged and senior consumers.

"We received over 1,000 resumes within the first day of posting the job ad, with applicants ranging from former teaches, judges, police officer and public servants expressing their interest," an Alibaba spokesperson told Business Insider, adding that a lot of younger Taobao users are encouraging their parents to apply.

The job ad also says that Taobao will soon be "

According to Alibaba's spokesperson, its two new hires will be working on an "exciting new version of Taobao" and adapting the app to suit this demographic.

According to state-run Global Times, Taobao's new senior-focused product is expected to go live at the end of January.

pulse