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Google hires a new design chief to improve the smart home experience (GOOGL, GOOG)

Google hired Liron Damir to serve as the head of user experience for the Google Home in an effort to improve the smart speaker's user experience

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Google hired Liron Damir to serve as the head of user experience for the Google Home in an effort to improve the smart speaker's user experience, according to The Verge.

He will be leading the design of the Google Home products, per an announcement on his LinkedIn profile. Previously, Damir was the VP of Design at smartwatch startup Pebble and was head of UX at Essential, the smartphone startup founded by Android co-founder Andy Rubin.

Bolstering the Google Home's UX could help it fend off the new competition it will face in the coming months.

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And that could put pressure on competing smart home ecosystems to improve their UX. While it's unclear exactly what projects Damir will be working on for the Home, he could be involved with expanding the number of smart home devices that work with it, something that gives users more flexibility in the devices they can use, which they'd likely see as a boost to the device's UX. And if Google is able to make this and other improvements to make it the most user-friendly smart home ecosystem, Apple, Amazon, and Samsung will face pressure to one up Google and could in response try and make improvements to their UX. And that will be especially important in the next couple years as the smart home market increasingly attracts consumers beyond early adopters.

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