Snap wants to make it easier for advertisers to go vertical.
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What you need to know in advertising today
Everything that you need to know in advertising today.
The new Snap Publisher tool
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Starting today, advertisers of all sizes will be able to create full screen video ads in less than two minutes using just a web browser, thanks to a slick new creative tool called Snapchat Publisher.
To read more about the Snap Publisher tool, click here.
In other news:
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undefined According to AFTV News, Amazon has been surveying its customers about a messaging app that lets you send GIFs, use filters, and is private and secure.
The web is littered with videos that play automatically that nobody asked for.According to the web video tech company JW Player, 65% of video plays that happen via Chrome browsers start automatically, without a person clicking on a play button.
Forget about millennials — experts are now going after marketing to Generation Z.According to Mic, as march steadily toward middle age and obsolescence, an increasing number of teen-run consulting firms have sprung up over the past year to teach Olds what’s cool.
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