Have a big idea that needs funding? The Nescafe Get Started challenge may have the keys to kick-start your big dream
In 2014, Nigeria’s Muazu Adamu, a 21 year-old-student won $20,000 towards implementing his dream of lighting up Africa by boosting power produced from power generators courtesy , the Nescafé Get Started Tour. The tour returns this year bigger and better with a whopping $30,000 at stake.
The 2015 Nescafé Get Started Tour has been restyled to help African youth turn their dreams for a better Africa into a reality. From 21 April to 9 June 2015, the Nescafé Get Started Tour truck will travel across Ivory Coast, Senegal, Burkina Faso, Nigeria, and Cameroon to collect the dreams of young people: dreams of starting their own success stories and of making a positive impact on their community and on the continent as a whole. Other countries that would not see the truck of dreams can submit applications online at www.GetStartedAfrica.com.
This year, Nescafé is amplifying the Get Started Tour with digital support and a mobile campaign to exceed the impressive figure of more than 10,000 dreams collected last year. Young starters can register and submit dreams in the areas of environment, technology, culture or health and vote for the best dream on the Get Started Africawebsite.
A mentorship programme was included in the 2015 edition of the Get Started Tour. With the help of influencers from various West African countries, the programme will support young entrepreneurs through funding and coaching. It will also foster their entrepreneurial spirit and encourage peer networking. According to Roman Irrure,Business Executive Manager of Nescafé at Nestlé Central and West Africa, “This year’s ‘Get Started’ is about creating a deeper connection with the youth and inspiring them. It’s not just about dreaming, but making dreams more concrete and powerful.”
The Nescafé team and a group of popular and influential West African bloggers and entrepreneurs will select four finalists based on relevance and public vote. They include Ameyaw Debrah (Ghana), Chukwuemeka Fred Agbata Jnr(Nigeria), Basile Niane(Senegal), Ato Ulzen-Appiah (Ghana), Edith Yah Brou (Ivory Coast), Cyriac Gbogou (Ivory Coast), Yehni Djidji (Ivory Coast), and Yomi Adegboye(Nigeria). The finalists will be provided with mentoring sessions via Google Hangout before they present their dreams to a jury. The winner will receive financial support to “Get Started” on his dream.