Tech News Instagram introduces first content vertical called @Music

Instagram founder and CEO Kevin Systrom announced in a post on the company's blog Wednesday morning (April 29).

  • Published:
Instagram introduces first content vertical called @Music play

Instagram introduces first content vertical called @Music

(Jared Eberhardt)
play Kevin Systrom
24/7 Live - Subscribe to the Pulse Newsletter!

Instagram has unveiled @music, the Facebook-owned company’s first-ever content vertical and dedicated portal for highlighting artists and their activities.

Instagram founder and CEO Kevin Systrom announced in a post on the company's blog Wednesday morning (April 29).

The music community is –– and always has been –– an important part of Instagram. For the past four years, we have become the home for artists big and small –– a place where people across the musical spectrum come to share stories, reveal their creativity and connect directly with fans. Today we’re launching @music, a new account dedicated to exploring music around the globe, from those who create it to the community around it. Each week, we’ll take a look at the musical experience on Instagram. That means showing you a different side of artists you know and love, like Questlove (@questlove), and introducing you to up-and-coming talents from around the world, like Tricot (@ikkyu193). It means highlighting music photographers, album illustrators, instrument makers and, of course, fans. In the Instagram tradition, we will also welcome community participation with a new, music-themed monthly hashtag project. Music is a huge part of all of our lives here at Instagram. It’s a passion of ours, and we know it’s a passion of yours. So follow along at @music –– we think you’ll discover something new. – Kevin Systrom, Founder and CEO Art by @jaredeberhardt

Music has long been an important driver of the 300 million users currently active on Instagram -- more than 25 percent of the app's top accounts are musicians, with Beyonce (30.9 million) the platform's No. 1 most-followed account, followed closely by the likes of Ariana Grande (30.1 million), Taylor Swift (28.3 million),Justin Bieber (26 million), Miley Cyrus (18.3 million) and Rihanna and Katy Perry(who each have 17.7 million apiece).

Do you ever witness news or have a story that should be featured on Pulse Ghana?
Submit your stories, pictures and videos to us now via WhatsApp: +233507713497, Social Media @pulseghana: #PulseEyewitness & DM or Email: eyewitness@pulse.com.gh.

Recommended Articles

Recommended Videos




Top Articles

1 Freemasonry Here are prominent Ghanaians who are also freemasonsbullet
2 Adult Content We will continue showing porn on TV - Ice TVbullet
3 Men of God Ghanaian pastors and their nicknamesbullet
4 Ghana Armed Forces GAF announces date for 2017/18 recruitment...bullet
5 Illegal Drugs Ghana leads Africa in marijuana use; ranks 3rd in...bullet
6 GAF Recruits without BECE certificate will be sacked - Ghana...bullet
7 New Chief Justice Sophia Akuffo is a distant relative of...bullet
8 Benue Nigeria: mass burial for farmers killed in herder...bullet
9 SCOAN TB Joshua relocating church to Israelbullet
10 Sex Workers Chinese prostitutes invade Wassa Akropong;...bullet

Top Videos

1 Video Metro Mass bus catches fire on Cape Coast-Kasoa highwaybullet
2 Lynched Soldier Listen to the man who hit Capt. Mahama's head with a blockbullet

News