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Google really wants to take you there

Searching Google for a hotel or flight was once two separate activities. You could run a search for a flight across multiple airlines

These are among the travel innovations Google has been introducing in recent days and weeks. While a Google Pixel 2 smartphone costs upward of $650, the company’s latest tools are free. In fact, they may already be on your phone, nudging Google closer to being a one-stop destination for on-the-go vacation planning.

Searching Google for a hotel or flight was once two separate activities. You could run a search for a flight across multiple airlines. Or you could search a city for hotels. Now, however, when you use an Android or iOS smartphone to search Google for a flight, a hotel or even a destination, you’ll find a blue navigation bar. It appears on your screen when you tap your Google search result — be it “Rome flights,” “Rome hotels” or simply “Rome.” There are separate tabs for flights and hotels (like you see on sites such as Priceline), as well as an “explore” tab to check out the destination’s top sights and best times to visit, and a “your trips” tab where Gmail users can see their future and past travel reservations, and email those reservations to others. (Travelers can also edit their itineraries and see them offline if they use the Google Trips app, which allows users to check out things to do and places to eat; review transportation options; see emergency numbers; and find out about local currency and free Wi-Fi locations.)

With the blue navigation bar, users can now easily move between flight and hotel options. The feature is being rolled out on mobile phones in the United States. A spokeswoman for Google said there are plans to expand globally in the coming months.

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Google has also added new features to Google Flights, its online airfare search and comparison tool. Now users can see what’s included (or not) with new fare types like basic economy. For instance, you can find out whether a particular fare on Delta or United allows you to choose your seat or store a bag in an overhead bin. Users may also be able to find out why their flights are delayed (to check your status, just search your flight number on Google).

These days it’s also possible to book certain flights through Google, as opposed to clicking a link and purchasing the flight on the airline’s website or that of a third party like Expedia.

While these digital tools are free, they aren’t the only additions that may be of interest to travelers. Google Pixel Buds ($159), Bluetooth earbuds that work with Google Translate on the company’s Pixel 2 phone, offer translation in 40 languages, including Italian, Hindi, Chinese and Spanish. For example, let’s say you’re in a cafe in Provence. You begin by gently pressing the right earbud touch pad and saying, “Google, help me speak French.”

“Sure,” the Google assistant virtual helper will say, “opening Google Translate” (the app must be installed on a Google Pixel phone for this to work). When the waiter comes by, you can touch the right earbud again and say: “May I have a coffee with milk and a glass of water, please?” Google Assistant will then speak aloud on the phone in French what you just said in English. When the waiter replies in French, you’ll hear his words translated into English in your ear. Throughout the exchange, the phone will transcribe the conversation in English and French, enabling both parties to read on the screen the words being spoken.

I’ve been testing the buds for language translation in controlled environments, and the performance has been impressive. Of course out in the real world — where there’s noise and rapid talkers who are not necessarily interested in playing along — results may be different. I’ll be road testing these in other countries soon. Stay tuned.

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The buds can be used for other travel-related tasks as well. By touching the right earbud, you can ask for the location of the nearest museum, gas station or McDonald’s. Request directions to a restaurant and you’ll be shown a map and suggested route on your smartphone.

Aiming to trip up Google Assistant, I said, “Google, make me a reservation at Nougatine,” referring to Nougatine at Jean-Georges, a restaurant in Manhattan. The assistant replied: “OK, let’s make a reservation with OpenTable at Nougatine at Jean-Georges. For how many?”

“Two,” I said. “Sounds good,” the assistant said. “For two people. For when?”

“Tonight.”

“At what time?”

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“7:30.”

“Sounds good. For 7:30. It looks like that time isn’t available. Would 5:30 p.m. work for you?” It would not. But Google Assistant certainly did.

The Google Pixel 2 (starting at $649; the Pixel 2 XL starts at $849) comes with a widely praised smartphone camera. It also has Google Lens technology, which enables users to tap a Lens icon and then point the phone at things such as a landmark, an artwork or a movie poster to learn more. Lens won’t necessarily identify lesser-known objects, but Google said it’s working on expanding its range.

New features were also added to the company’s smart speaker, Google Home, and its siblings, Home Mini and Home Max. Home has long been able to assist with travel by answering aloud the sorts of questions travelers type into Google search: whether they need a visa to visit a particular country, the best time to visit, current weather, currency conversions, how to say “thank you” in another language, as well as flight departure times and traffic conditions. New to that list is flight-price tracking.

Google Home users can begin by saying aloud, “OK Google, how much are flights to Hong Kong?” Google Home will then reply with the best current price for the route, and ask if you have preferred dates and if you want to track flight prices for those dates. Say yes and you’ll receive an email confirming that you’ve begun tracking prices for that route. If the cost of the tracked flight significantly changes, you’ll receive an email alert.

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This has also been a feature of Google Flights, and indeed those who don’t have Google Home can sign up for route-tracking online instead.

The New York Times

STEPHANIE ROSENBLOOM © 2018 The New York Times

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