The Managing Director of Stanbic Bank Alhassan Andani was Saturday named CIMG Marketing Man of The Year 2014.
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Lucy Quist, Alhassan Andani receive top CIMG Marketing Awards 2014
The National Marketing Performance Awards which is the 26 in the series is an annual event organised by the Chartered Institute of Marketing Ghana, CIMG, to honour individuals and organizations for their marketing excellence and innovation.
He beat a number of top CEOs to pick the prestigious award at a ceremony held at the Banquet Hall of the State House.
Speaking with the press after picking his award, Mr. Andani said businesses in the country, can position themselves in the digital world for greater success.
Airtel-Ghana’s Chief Executive Officer, Lucy Quist was also adjudged the Marketing Woman of the Year, 2014 while Mrs Linda Larbie, Head of Marketing for Coca Cola Equatorial Ghana limited became Marketing Practitioner for the year.
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The ceremony was on the theme: “The Future of Marketing- Evolve or Die.”
Dr. Sola Safo-Doudu, National President of CIMG said the essence of the marketing performance awards scheme is to use the rewards to improve the professional capabilities of members and non-members and help build a sound and economic environment for the country.
She said the economic challenges facing the country seem to be eroding much of the effort individuals and corporate organisations have put into building a strong and robust business environment for the country.
“Our professional and informal training looks at these challenges as opportunities to drive innovation and provide out-of-the-box solutions to ensure that customers’ needs are met and that business is sustained in a profitable manner”, she added.
Hall of Fame
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Motor Firm- 2014 – Toyota Ghana Company Ltd.
Retail Outlet of the year-2014 - Melcom
Insurance Company (Gen) of the year-2014 – Vanguard Assurance Company
Not For profit Organisation-2014 - Business sector Advocacy Challenges Fund (Busac Fund)
Media
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Outdoor Advert of the year – Coca Cola Share a coke Day Borns
Print Media Advert of the year – MTN Made for friends
TV Advert of the year – Tigo Drop that yam
Radio Advert of the year – Enterprise Life Tomorrow is not promised
TV programme of the year -Edziban on TV3
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Radio Programme of the year – Joy Fm Super Morning Show
Brand Activation Programme of the year -Kasapreko Sankwan (Alomo Bitters)
Not for Profit
Not for Profit Organisation of the year – Action Aid Ghana
Business
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Insurance Company of the year (Life) – SIC Life Company Ltd
Insurance Company of the year (General) – Enterprise Insurance
Hospitality Facility of the year (Hotels) -African Regent Hotel
Hospitality Facility of the year (Allied and support services) – Yoks Investment ltd
Petroleum Company of the year-Vivo Energy Ghana ltd
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Media Organisation of the year -Graphic Communication Group Ltd
Motor Firm of the year- Japan Motors and Trading Company ltd
Rural Bank of the year- Anlo Rural Bank ltd
Non-Bank Financial Company of the year – Dalex Finance and leasing Company ltd
Indigenous Catering of the year – Bush Kanteen -Shiashie
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Telecom Company of the year -Vodafone Ghana
ISP’s Company of the year – IS internet Solution Ghana ltd
Marketing oriented Company of the year- Graphic Communication Group Ltd
Airline of the year (International) of the year - Delta AirLines
Airline of the year (Domestic) of the year - Starbow (Aero Survey ltd)
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Manufacturing Company of the year-Reroy cables
Agro-based Company of the year - Wienco Ghana limited
Retail outlet of the year- Max Mart
E-Commerce Company of the year-Zoobashop
Product
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Product of the year-Lonart
Special award
Ms. Farida Nana Efua Bedwei- Co Founder/ Chief Executive, Logiciel Ltd
Mr. Anas Aremeyaw Anas- Investigative Journalist
Outdoor Advert of the year
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Japan Motors and Trading Company limited were selected as the Motor Firm of the Year.
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