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Betway Digital and simplified betting introduced in Ghana for sports fans

The latest betting company to set up shop in Ghana is the Betway Group. They are offering the Ghanaian market a new and innovative mobile/web based betting.

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play Betway, a leading international bookmaker, is launching a new and innovative mobile/web based betting platform in the Ghanaian market.

Lottery is a highly patronized industry in Ghana. All around cities and towns lottery kiosks can be found. A few decades ago weekly lottery results used to be shown on national television. Its popularity still holds in recent times. Sports betting, however has taken over traditional lotteries.

The global market size has grown exponentially from USD 25billion in 2009 to USD 42billion in 2015. It is estimated to reach USD 56billion in 2018, according to www.statista.com.

Land-based retail betting continues to be the most common form of betting medium used by consumers with alternative online betting platforms presently representing just over 30% of the total global position, a situation which is forecast to remain relatively stable to 2016. However from a global perspective, experts state that “while land-based lottery and casinos still dominate the gambling scene, online real-money gambling and betting are growing rapidly.

Gross gambling revenues in Africa posted their largest annual increase over the past five years, with bingo gross gambling revenues rising by 86%, sports betting by 19.3% and casino gambling by 10.5%.

In Ghana presently as many as 15 companies have invested to set up operations in the country. Their operations are legal and are regulated by the country’s Gaming Commission. They are so popular that, their branches outnumber those of the telecommunications and banking industries.

The latest betting company to set up shop in Ghana is the Betway Group. They are offering the Ghanaian market a new and innovative mobile/web based betting.

The goal of this new betting method is to simplify the experience of sports-betting fans who are looking to bet on football, both local and international.

This new platform will allow customers to place bets on upcoming fixtures from their computers, tablets or even their mobile phones. This will give fans the power to bet from anywhere, anytime and over any device. By making remote betting easy and simple to use, Betway is removing the need for betting fans to visit physical stores and bookmakers to place their bets.

To start using the Betway platform, players need only register on the Betway website at www.betway.com.gh. Once done, they’ll be able to use a number of mobile money providers (Tigo Cash Paybill: BETWAY / Airtel Paybill: BETWAY / MTN Mobile Money Paybill: BETWAY) to deposit money for all the bets they wish to pay. They will also be able to use these mobile money providers to withdraw any of their winnings.

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