2018 summer into the Lagos metropolis will witness an exciting influx of British citizens, who have been making inquiries on how and places to be in the state.
This was revealed by a recent research conducted by popular travel site, Kayak.co.uk. According to a report by Daily Mail, analysed searches made by Brits for holidays outside the European continent in July and August shows that Lagos is one of the 15 most researched countries.
The discovery shows that demand for trips to Lagos and Nairobi in Africa are up against the previous year, 2017.
In the searches, trips to Lagos have shot up 96 percent, compared to searches regarding the city in 2017.
With New York ranking the first place of choice by the Brits for the 2018 summer holidays, Minneapolis in the United States of America ranks the 50th place of choice for the holiday.
Interestingly, Lagos tops the list of the 5 African countries that Brits want to spend their 2018 summer holidays between July and August 2018.
Lagos comes 13th on the list, Nairobi comes 15th, Johannesburg occupies the 21sth position while Cape Town and Mombasa occupy 43 and 44th position on the list as presented by kayak.co.uk.
Opportunities for Lagos tourism sector
With the possible influx of Brits come summer 2018, hospitality outfits and local markets will have the opportunity to make more profit in sales. The influx will see more Brits staying in comfortable hotels in notable and secured environs that include Ikeja, Yaba, Victoria Island, Ikoyi, and Lekki axis.
For first time visitors, it will be an experience to visit some of the monuments in the state as well resorts littered across the states. Badagry will also be a place to visit considering the historical monuments regarding slave trade and how it was banished.
Also, the traditional Nigerian attires are some of the things that will definitely catch the attention of British tourists.
Is Lagos' ministry of tourism ready for the task ahead?
This news is coming against the backdrop of the renewed effort by the Governor Akinwunmi Ambode led the administration to put tourism on the state's revenue frontline through the implementation of some specific tourism-oriented programmes.
The recent Lagos Tourism Summit survey result will also serve as key elements which the Commissioner of Tourism, Arts, and Culture, in Lagos, Steve Ayorinde would use in measuring the state's ability to manage the influx of the Brits.
Already, the Lagos state government is poised to position the metropolis as a choice destination in the West African sub-region with its just concluded Lagos State Tourism summit.
Ayorinde affirmed that tourism will be a major money spinner for the state noting that the summit was used to take stock and appraise Lagos tourism sector in the last three years.
The summit is also expected to help the state government draw a roadmap toward making tourism a profitable economy in the state.
“Lagos is a land of multitudes, dreams, talents, and opportunities. The present administration is ready to explore all these by seeking productive alternatives to oil and gas through the promotion of arts, culture, and tourism," Ayorinde said.
Continuing, he said: “This is a new charge of development and growth that will rest on talents and aspirations of youth, who constitute 65 percent of the population; to make Lagos sound, smart and a force to be reckoned with.”