Netflix shares reached a record high on Thursday, following the company's decision to raise its prices for US subscribers.
Netflix stock closed at $194.39 per share on Thursday, up 5.4% for the day.
The figure is an all-time high, according to Variety.
Netflix raised the price of its most popular "standard plan" service
its revenue by about $650 million in 2018.
The price increase comes as Netflix continues to spend more money on content. The company will spend close to $7 billion