Singer Noella Is Banking Some Serious Cash Off Shoemaker Converse

sQuashie 14:19 - 07 November 2014

“We chose Wiyaala and The Djimba World Band because they represent the younger generation of Ghanaians who are out there doing it for real.”

Noella Wiyaala and the The Djimba World Band will be sporting Converse sneakers when the singer launches her brand new album at the Alliance Francaise on Friday 14th November with a live concert.

The iconic footwear is being supplied by Shoebox Ghana, sole distributors in Ghana for the Converse brand, after Wiyaala inked a deal this week at the exclusive Shoebox store at Marina Mall.

A spokes person for Shoebox said, “We chose Wiyaala and The Djimba World Band because they represent the younger generation of Ghanaians who are out there doing it for real.”