Womenswear label, Imad Eduso, owned by Dami Osude has risen to become one of the most popular contemporary labels in Nigeria and now, the brand has moved into bridal in a big way. Looking at these Imad Eduso bridesmaids, this may be the most stylish bridal train we have ever seen.
Imad Eduso bridal was a big hit at the recently concluded Lagos Bridal Fashion Week. The brand designs for the young, chic bride who wants to strike a delicate balance between fashion-forward and traditional. The label experimented with new silhouettes and swathes of white satin.
According to the brand, their aesthetic is 'focused on creating classic styles using contemporary trends and colours to create versatile pieces.'
We all know that weddings are big business in Nigeria with a ceremony being held in every event centre/ hotel practically every weekend. That's a lot of bridesmaid dresses and just when you think you have seen it all, a brand like Imad Eduso comes along to disrupt the status quo.
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The brand posted these gorgeous photos from a recently concluded wedding and the bridesmaids wore outfits that were in both unique and devastatingly stylish. The elegant bridesmaids wore white blouses paired with signature satin Imad Eduso skirts in a variety of red hues.
Each bridesmaid had a different colour and style of skirt to match their respective personalites. Instead of opting for a standard dress, this bride decided to switch it up and we absolutely love it.
As well, as being stylish, the bridesmaids looked comfortable and effortless as they performed their duties on the big day.
This might be the birth a new trend that sees brides think out of the box when it comes to bridal train ideas and we are here for it!