Disney CEO Bob Iger announced Thursday that the company's upcoming Disney-branded streaming service will feature Marvel and Star Wars movies, and its app is set for launch in late 2019.
Iger told a Bank of America-Merrill Lynch media conference in Los Angeles that the service will also feature four to five original films and four to five original TV series, produced exclusively for the app, as well an extensive library of Disney film and TV content, according to The Hollywood Reporter.
The new service marks a significant strategy change for Disney.
Starting in 2017,
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