The bank has been involved in raising awareness of breast cancer in Ghana for six years
UT Bank Ghana has launched its annual breast cancer campaign for 2015 to raise awareness of the disease and raise funds for care and research.
Dubbed “Pledge Pink”,the campaign is in its sixth year and is celebrated by the bank every October in line with global commemoration of Breast Cancer Awareness Day .The project has since grown to become the bank’s main corporate social responsibility project .
UT Bank’s "Pledge Pink" co-coordinator,Zara Neequaye is under no illusion as to the importance of the campaign to millions of women in the country.
"We are excited about this project and the enthusiasm shown is incredible. We are convinced that with the necessay education and support, our country will achieve a major successes in the battle against breast cancer because breast cancer is a disease curable at the hospitals and it is also survivable”.
This year’s Pledge Pink campaign will be marked with a walkathon from the headquarters of the bank at Manet Towers,Airport on October 31 from 7am.
There will also be a visit to the Cancer Unit of the Korle-Bu Teaching Hospital and donations will be made to the center which is at the heart of the breast cancer battle in the country.
Breast cancer is the leading cause of cancer death among women, claiming almost half a million lives every year.
In Ghana, there are 2,062 new breast cancer cases and 1,137 breast cancer deaths recorded annually.
Through the 'Pledge Pink' campaign, more than 23,000 men and women have had access to free screening with over 500 suspected cases referred. Two hundred and Fifty men and women have also benefited from cancer treatment from interventions made by the 'Pledge Pink'.