Enterprise Insurance celebrates 100 years with grand finale of Y’afe Nie motor insurance promotion

In celebration of its 100th anniversary, Enterprise Insurance proudly concludes its Y’afe Nie Motor Insurance Promotion with a spectacular Grand Draw event. This exciting promotion, which ran from January to June 2024, saw thousands of participants vying for incredible prizes, culminating in the awarding of a brand-new Nissan Kicks SUV to the ultimate winner and free tickets to Dubai for the first and second runners-up.

Over the past six months, approximately 40,000 individual customers participated in the promotion, enjoying instant rewards such as free fuel coupons and branded souvenirs based on their premium values. Additionally, the promotion rewarded 60 lucky customers—10 each month—with high-quality electronic appliances, including microwave ovens, televisions, laptops, blenders, Bluetooth sound systems, and water dispensers.

At the presentation of the Grand Prize, held on 6th September 2024, Akosua Ansah-Antwi, Managing Director of Enterprise Insurance, said, “Our centenary year has been a proof of our commitment to delighting our customers and setting new benchmarks in the insurance industry. Our desire to celebrate our customers in a special way led us to institute the Y’afe Nie promotion, which will see the overall winner drive in a brand-new Nissan Kicks SUV. This is the first of its kind in Ghana’s insurance industry.”

The Manager of Marketing & Caritas at the National Lotteries Authority (NLA), Mr. Bernard Buamah, in his speech, said, “The collaboration between Enterprise Insurance and the NLA has been more than supervising and ensuring the Raffle Draws were free and fair. The collaboration in such Raffle Draws enables NLA’s Good Causes Foundation to carry out community social investment projects, such as providing clean and potable water for deprived communities.”

The occasion was graced by insurance partners, the award winners and their families, as well as the management and staff of Enterprise Insurance.

In all, three winners—Eric of the Kumasi Mbrom branch, Ishmael of the Bancassurance Channel, and Robert of the South Industrial Area branch—won the Nissan Kicks SUV and the free travel to Dubai as first and second runners-up, respectively.

Enterprise Insurance celebrates 100 years with grand finale of Y’afe Nie motor insurance promotion Pulse Ghana

The promotion’s success highlights Enterprise Insurance’s commitment to customer satisfaction and its dedication to delivering value to its customers.

In closing, “As we celebrate this 100-year milestone, we look forward to many more years of providing you with the best in insurance solutions. We are grateful for your trust, and we are excited about the future we will build together.”

About Enterprise Insurance Ltd

Enterprise Insurance, established in 1924, is Ghana's oldest and leading insurance provider. The company offers a comprehensive range of insurance solutions, including Fire, Marine, Motor, General Accident, and Special Risk Insurance.

Enterprise Insurance is rated AAA (the highest rating scale) for financial strength by the Global Credit Rating (GCR) of South Africa. It is renowned for its commitment to customer service, innovation, and social responsibility. The company is a subsidiary of the Enterprise Group PLC.

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