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Snoop Dogg sues Pabst brewing Company

Snoop Dogg
Snoop Dogg
Pabst Brewing Company reportedly sold for $700 million of Colt Malt last year
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Snoop Dogg has filed a lawsuit against Pabst Brewing Company for not paying his 10 percent of what the Colt 45 brand sold for last year per the 2011 endorsement deal for Colt 45 Blast.

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Under the terms of the agreement he was paid around $250,000 and further instalments of $20,000 for every tenth mention of the brand on social media, at concerts or during TV appearances.

Colt 45 Blast is a Pabst-brewed and a juice flavored malt beverage with the class of sugary. It is youth-marketed malt liquors that includes dorm room favorites like Four Loko and Joose.

In 2014, TSG Consumer Partners, a San Francisco-based private equity firm, bought Pabst and its subsidiaries, including Colt 45, for a reported $700 million, according to court documents. Those documents do not reveal how much 10 percent of Colt 45’s net sale price might be.

New Pabst owners responded to the lawsuit by saying, “We have not been contacted by Snoop Dogg or his representatives about this issue. We are investigating the matter and would be happy to talk to Snoop or his representatives to try to get to the bottom of this".

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