Snapchat invests in shopping app company

Snapchat is taking another bold step into a new business terrain, just on the heels of the recent launch of Snapcash- its payment platform,and Snapchat discover- its content platform.

Reports reaching our Pulse Tech say Snapchat is putting $5.7 million where its mouth is, this time,on Spring-a shopping app.

According to Mashable,“…Snapchat CEO Evan Spiegel isn't afraid to roll out new in-app experiences in an effort to grow user engagement and build a business.”