The American singer embarked on a world tour between February and March that saw him perform in various European countries to promote his latest album âNu Kingâ.
Ghana creative Emmanuel Whajah shares experience from going on tour with Jason Derulo
Whajah was one of the creatives tasked with documenting the tour, which had his longtime clients Les Twins on the bill.
âOn Jason Deruloâs Nu King Tour, my job was to film Les Twins and document everything on this tour in collaboration with Jason Derulo,â Whajah told pulse.com.gh.
Ghana creative Emmanuel Whajah shares experience from going on tour with Jason Derulo
âI have been working with Larry and Laurent Bourgeois, known as Les Twins, for 10 years and always accompany them on any tour where they need me. This time, they wanted content and a documentary from the production to behind-the-scenes footage of the tour.â
Whajah is also the founder of the creative agency âPlay The Gameâ, which has some top footballers and entertainers on its roster.
Ghana creative Emmanuel Whajah shares experience from going on tour with Jason Derulo
Since he led the formation of âPlay The Gameâ, several sports stars have signed on to the agency, including Ghana international Daniel Kofi-Kyereh.
Whajah has also worked with several brands and personalities, in his role as a videographer and director.
Ghana creative Emmanuel Whajah shares experience from going on tour with Jason Derulo
He explained that working with Les Twins and Jason Derulo involved a lot of travelling but said he enjoyed every moment of it, especially meeting other talented crew members.
âWe travelled from city to city on five to six tour buses always four to eight-hour trips and lived from arena to arena,â he said.
Ghana creative Emmanuel Whajah shares experience from going on tour with Jason Derulo
âAs the creative director and the one who takes care of the social media for the two brothers, it wasn't easy to manage everything because a lot of things happen at the same time, so you have very little to no sleep while you're on tour.
âBut it was unique to meet the whole crew and team, different talents and people who have worked with legends like Usher, Beyonce, New Edition and Chris Brown.â
Meanwhile, Jason Deruloâs âNu Kingâ album was released in February.