Vodafone makes new appointments

The new appointment is to provide leadership for the Commercial and Mobile Money functions of the business.

Raphael Tawiah has been promoted to Commercial Director, and Martison Obeng-Agyei has been appointed Head of Vodafone Cash, a statement from Vodafone said.

Vodafone announced last year that it had invested US$1.7 billion to strengthen its operations.

Mr. Ebenezer Amankwah, the Corporate Communications Manager, said this basically involved upgrading of network infrastructure.

Vodafone, with a 23 per cent market share, employs 1,500 permanent workers and another 300 people engaged on contract basis, according to the GNA.



Vodafone has complained that sluggish consumer spending, as a result of the wide range of taxes introduce by the government this year, has put a strain on consumers spending on telephony services.

According to the Finance Director of Vodafone Ghana, Ken Gomado, the current economic environment  is putting a strain on people's ability to spend.

He told the B&FT in an interview that: “The first and the most important is consumer spending and the fact that the environment is now beginning to put a strain on consumers’ ability to spend."


According to him, the industry suffers when consumers "do not have a lot of money to spend [on recharge cards]."

Commenting on the latest appointments, Haris Broumidis, Chief Executive of Vodafone Ghana said: “We are happy to welcome Raphael and Martison to the Senior Management team. Their appointments reflect the confidence we have in our dynamic talent pool to rise to the occasion and take up senior leadership roles within the business. I am without doubt that their inclusion will take the company to the next level as we maintain our reputation as the premier brand in Ghana.”


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