According to the C.E.O, Asumadu, the label is here to empower and discover hidden talent across the African continent.

“To empower the hidden talents and also to gain attention for African music worldwide,” Asumadu stated during an interview.

He also revealed that, the record label is looking forward to work with some mainstream acts including Sarkodie, Ruff N Smooth, Samini, Kwaw Kese, Okyeame Kwame and Efya.

Aside working with great stars and discovering talents, the label wants to see itself winning prestigious international awards in the next five year.

“I would like to see Asuma10 Records receiving Bet Awards and World Best Record label in the next five years,” Asumadu concluded.

The record label has already signed three vibrant upcoming musicians; More Rich, Spec Do and Traphic of Nescafe fame.